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UWA Forward

Vice-Chancellor's Voice

It was fantastic to see so many of you at Winthrop Hall yesterday for the reveal of our refreshed brand and new student-centred proposition for UWA: Pursue Impossible.

Pursue Impossible reflects a core strength of UWA: our ability to go beyond imparting knowledge to our students, to help individuals achieve beyond their expectations.

Every staff member contributes to the university experience and plays their role in helping our students succeed. Pursue Impossible begins to do justice to the fantastic efforts of our staff in helping our students pursue their impossible and to be the best they can possibly be.

Thank you all for your work and for making your mark on UWA.

Professor Paul Johnson

Paul Johnson
Paul Johnson

Forward Focus

Journey forward together

As a Qualified Practising Market Researcher and a former shareholder and non-executive director of advertising agency JMG Marketing, the UWA Business School’s Winthrop Professor Tim Mazzarol knows a thing or two about market research and branding. So, with the launch of UWA’s refreshed brand yesterday, who better to ask about what the change might mean for all of us.

Tim Mazzarol
Business School

People are here to open their minds and hearts up to a place where they explore, and engage in robust discussion.

“It’s an exciting time for the University,” Professor Mazzarol said. “The refreshed brand image, which is a bit quirky, is trying to shift the public’s perceptions from seeing UWA as a traditional, remote, Ivy League-type university to one where you can do the impossible.

Read more about Journey Forward Together…

Recent Achievements


Thursday - SEMINAR - iCeutica - the agony and ecstasy
Thursday - CONCERT - UWA Strings: Be transported from the everyday every Thursday in our free lunchtime concert series.
Friday - SEMINAR - Anthropology & Sociology Seminar Series : Walking Through Words
Sunday - CONCERT - Butterfly Lovers Violin Concerto
Monday - COURSE - First Aid and CPR Accreditation course : First Aid and CPR accreditation course
Tuesday - TALK - Friends of the UWA Library Speaker: Hidden Treasures of Special Collections
Wednesday - PUBLIC LECTURE - Rebuilding Life with Mental Health Challenges: From therapy to education
More events


UWA Self eHealth Challenge begins May 25. Register now to purchase a cheap FitBit!

Academic Staff Consultative Committee - call for nominations by this Friday 8 May

The April 2015 Safety, Health and Wellbeing Newsletter is now available

UniSuper Consultative Committee - call for academic staff nominations by Friday 15 May

Upcoming Unisuper Webinars

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